Jose Caballero Gutierrez

Tech and Data lawyer. Senior Advisor at Bird & Bird. Previously Manager at KPMG (UK). Writing about law, internet, strategy and innovation.

GDPR basics: legitimate basis

Recital 39 of the General Data Protection Regulation (GDPR) states that any processing of personal data should be lawful and fair. Also, Recital 40 states that for processing to be lawful, personal data must be processed by the consent of the data...

Innovacion en el sector legal

Innovation in the legal sector

Ten years ago, most law firms did not use social media and, if we go back a little further, most did not have even a website, while in other sectors the use of these platforms was not optional at the time. However, there has been a change recently...

The challenges of augmented reality in advertising

While the success and growth of virtual reality has been evident in recent years, augmented reality did not suffer the same fate. Although it was always included in the group of new technological trends that promised great things, few cases have...